
Event Promotion Design Samples
As the events manager at Serino Coyne Agency, I planned the details of the Tony Awards Gala and created updated creative using Canva and Adobe Illustrator. I created custom flyers, invitations, and posters for the annual Tony Awards Gala at the Plaza Hotel. I used Canva to create the initial gold borders and then used Adobe Illustrator to create the layout and align all of the layers.



Paid Social Mock-ups and Content Samples
I used Canva to design the social ads for the Tony Awards Gala. I used the same textures, colors, logos, and typefaces to create these ads. I made sure to keep the designs and copy consistent and adjusted the urgency depending on the post date. It was challenging to find ways to incorporate the logo in different posts and yet still remain consistent in the brand style and colors. However, I incorporated the logo, colors, and glow typeface to create consistency within the posts.



Hospitality Promotion Trifold Brochure
I used Canva and Adobe Illustrator to create this trifold brochure for Grand Peaks Resorts and Hotels. I started work with mood boards to select color palettes, textures, and typefaces and used those as guidelines to create the brochure.


Small Business Digital and Print Design Samples
I was challenged to create a personal website for Lilly Tobin’s Yoga company. Her brand would be described as a positive and serene class grounded in meditation and nature. I started with a photo and logo for inspiration. I then used Adobe InDesign to create the wireframes for this website. I used bright colors for her bright personality and contrasted them with a calming blue for the serene meditation energy. I also used MailChimp to create a custom newsletter for her subscribers.


I also featured promotional materials for Becca Gottlieb Fitness with a personalized business card, logo, and poster.


Animation Samples
I created a guided meditation using animation in Adobe AfterEffects. I explored using the turbulent displace filter to create a realistic evolving shape of an underwater bubble. I also used many different keyframes to increase and decrease the size of the bubble.
I was challenged to create an animated logo for the Endless Field Band’s newest jazz improvisation workshop. I started with a music sample as inspiration and chose the colors and logo to create a natural, woodsy feel. The event is a “gathering” of musicians in a natural setting to create and compose new music.
Leave a comment